Turkmenistan's non-alcoholic beverage and fruit juice producer, the company "Yupekchi," is entering the Chinese market, Orient.tm reports.
The company produces popular brands such as Bold, Bulvar, 7gen, Näzli, Buzz, Real Cola.
In order to promote its exports to one of the world's largest and fastest-growing markets, the company recently participated in the largest international exhibition of imported goods and services in China - the China International Import Expo (CIIE), held annually in Shanghai. This expo provides participants from different countries and industries with the opportunity to showcase their products and services to Chinese consumers and partners, as well as to learn about the latest trends and innovations in the Chinese economy and trade.
As a leader in its segment in the country, the company has established itself as a reliable partner and supplier of high-quality products in a wide range. The Yupekchi team continuously develops its production, responding to consumer preferences. The company is also actively engaged in corporate social responsibility and supports various charitable and environmental projects.
Market expansion is part of Yupekchi's strategy, which sees significant potential for business development and increased competitiveness in China. Participation in the 6th China International Import Expo, held from November 5 to 10, proved to be an excellent platform for entering the Chinese market.
Working towards establishing long-term and mutually beneficial relationships with Chinese partners, Yupekchi received positive interest from numerous Chinese importers during the expo. This interest translated into the signing of contracts for product supply with several companies located in different regions of China within the first three days of the China International Import Expo.
The company states that it is ready to adapt its products to the specific features of the Chinese market and culture, as well as comply with all necessary quality and safety requirements, contributing to the diversification of Turkmenistan's non-raw material exports.
CentralasianLIGHT.org
November 15, 2023